Xbox 360 Price Cut: The First to Sell at $199
Hurray! Beginning Sept 5, Microsoft will lower the suggested retail price of the Xbox 360 Arcade to $199.99, the Xbox 360 console to $299.99 and Xbox 360 Elite to $399.99. “We are thrilled to be the first next-generation console on the market to reach $199, a price that invites everyone to enjoy Xbox 360,” said Don Mattrick, senior vice president of the Interactive Entertainment Business at Microsoft.”.
By declaring a price war on the Nintendo Wii and the Sony Playstation 3, Microsoft is hoping to generate a big sales surge before the holiday season. The Xbox 360 is the first next generation console to dip under the $200 price tag.

